La véritable performance d'entreprise dépasse le simple profit pour viser une approche globale, alliant efficacité opérationnelle et efficience économique.
Son pilotage par des indicateurs précis permet d'aligner les équipes et d'assurer la pérennité de l'organisation.
Aujourd'hui, cette dynamique inclut nécessairement l'impact environnemental et la responsabilité sociale de l'entreprise (RSE).
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1. What is business performance?
Etymologically, the term performance comes from the Old French word “to perfect” which means “to accomplish, to execute”. Later, with the English verb “to perform” a wider meaning appears.
Business performance is a difficult concept to define. This is why Annick Bourguignon is trying to give a definition of it. It would be about “the achievement of organizational goals, regardless of the nature and variety of those goals.”
In other words, business performance represents the ability to achieve results by making optimal use of resources.
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2. The types of performance in business
There are 4 types of business performance:
- economic performance;
- financial performance;
- Operational performance;
- Social performance.
Pierre Barré develops the concept of global performance by noting that “the overall performance of an organization is an overview of its economic, social and environmental performance”.
In other words, overall performance is the sum of economic, social, and environmental performance.
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3. What are the criteria and objectives for corporate performance?
The main performance criteria of a company are as follows:
- Sales and profit growth;
- Profitability;
- Productivity;
- Operational efficiency;
- Customer satisfaction;
- Human resources management;
- Innovation;
- Social responsibility.
Dig deeper into the subject by consulting our article on corporate social responsibility (CSR).
Business performance goals :
An objective is a specific result to be achieved within a defined period of time and by specific means that are assigned. For a company to achieve its goals, it must be effective on the one hand and efficient on the other. It is effective if it succeeds in achieving the objectives pursued; it is efficient if the means used to achieve the objectives are minimized.
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4. What are industrial performance and economic performance?
Industrial performance allows above all to aim for operational excellence. This operational excellence equates to superior service, which requires reducing costs while developing an agile production approach. In other words, it is the ability to bring quality products and services to the market while minimizing production costs.
As for economic performance, it is presented as the ability of an organization to ensure its growth. It can be used in any type of organization: states, organizations, businesses...
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5. How do you measure the performance of a business?
To measure the performance of a company, it is necessary to rely on well-defined criteria called performance indicators, qualitative or quantitative.
The effectiveness of a company is measured by criteria that reflect the relationship between the results achieved and the set of goals. As for efficiency, it is measured by a criterion that expresses the relationship between the results obtained and the means used. The evaluation of the performance of a company must be carried out in all its aspects: financial, economic, social, organizational and social.
Generally, these performance indicators are categorized according to 4 axes:
- The financial axis;
- The customer axis;
- The internal axis;
- The market axis.
A company's performance can be measured in several ways, by:
- Revenues;
- Profitability;
- Productivity;
- Customer satisfaction;
- Innovation.
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6. Why measure business performance?
Measuring a company's performance allows the company to increase its source of growth, development and excellence. In addition, measuring a company's performance makes it possible to assess the strategy, make informed decisions, improve efficiency, set goals, compare with competitors and report to stakeholders.
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7. How can the Axiocap solution allow businesses to gain in performance?
Axiocap allows you to manage independently and in record time all the dematerialization of the legal registers of your companies or those of your customers. Among the many benefits of our solution, our customers cite reduced costs, increased productivity, simplified communication, data security, and a collaborative workspace.
The solution also simplifies the management of general meetings, shares and shares.
Do not wait any longer and gain in performance thanks to Axiocap!
